Enterprise security

Feb - May 2023

Junior product designer

Challenge

Employees are the easiest target for cyber criminals. To ensure employees are practicing safe online behavior, the business launched a cyber security engagement platform.

The problems facing the product were a lack of user engagement and a limited understanding of cyber threats.

Process

Research: Found user needs, motivations, and cybersecurity knowledge.
Key Insights: Users had limited motivation, but wanted to learn about cyber security.
Re-design: Added gamified elements to motivate and educate users.
Collaboration: Worked with a UI designer and illustrator to produce the final vision within the system I designed.

Solution

Badges to reward users for progress and improvement.
Levels for users to track their own growth and compete with others
Streaks to encourage consistency and retention.
Prize Redemption to reward users for their effort and growth

Outcome

Badges launched: The business adopted my proposed badge concept, which rewarded users for engaging with cybersecurity learning activities.
An 18% Increase in User Engagement post-launch.

Challenge

Employees are the easiest target for cyber criminals. To ensure employees are practicing safe online behavior, the business launched a cyber security engagement platform.

The problems facing the product were a lack of user engagement and a limited understanding of cyber threats.

Process

Research: Found user needs, motivations, and cybersecurity knowledge.
Key Insights: Users had limited motivation, but wanted to learn about cyber security.
Re-design: Added gamified elements to motivate and educate users.
Collaboration: Worked with a UI designer and illustrator to produce the final vision within the system I designed.

Solution

Badges to reward users for progress and improvement.
Levels for users to track their own growth and compete with others
Streaks to encourage consistency and retention.
Prize Redemption to reward users for their effort and growth

Outcome

Badges launched: The business adopted my proposed badge concept, which rewarded users for engaging with cybersecurity learning activities.
An 18% Increase in User Engagement post-launch.

Challenge

Employees are the easiest target for cyber criminals. To ensure employees are practicing safe online behavior, the business launched a cyber security engagement platform.

The problems facing the product were a lack of user engagement and a limited understanding of cyber threats.

Process

Research: Found user needs, motivations, and cybersecurity knowledge.
Key Insights: Users had limited motivation, but wanted to learn about cyber security.
Re-design: Added gamified elements to motivate and educate users.
Collaboration: Worked with a UI designer and illustrator to produce the final vision within the system I designed.

Solution

Badges to reward users for progress and improvement.
Levels for users to track their own growth and compete with others
Streaks to encourage consistency and retention.
Prize Redemption to reward users for their effort and growth

Outcome

Badges launched: The business adopted my proposed badge concept, which rewarded users for engaging with cybersecurity learning activities.
An 18% Increase in User Engagement post-launch.